Suzy Bogguss Offers Blueprint For Musical Success In The Digital Age

Nashville, TN. (Top40 Charts/ Loyal Dutchess Records) - Talented singer/songwriter Suzy Bogguss is blazing a new path with her music and her career. In this post-digital, iPod-fueled musical landscape, she's driving CD sales and selling concert tickets the old fashioned way-by building relationships. It's a blueprint for success that includes interacting with her fans through her website, aligning herself with meaningful sponsorships and forging bonds with like-minded musical luminaries such as Garrison Keillor and the folks at A Prairie Home Companion (PHC). Her latest CD Sweet Danger earned rave reviews when it was released last fall and led to several appearances on A Prairie Home Companion. The relationship between the sweet-voiced singer and PHC continues to grow stronger with her recent invitation to join the PHC Rhubarb Tour 2008 for 17 shows in 21 days this August and September.

A savvy business woman from her earliest days on the coffee-house circuit, Bogguss has always had an innate knack for building relationships and creating mutually beneficial marketing partnerships. She continues to add to her promotional arsenal through national media appearances and sponsorships. The buzz around Sweet Danger began because of Bogguss' fearless exploration of the boundaries of jazz, folk and country. The buzz continues to grow because of her willingness to diversify the ways she gets her music in front of a national audience.

That includes a stellar appearance on Good Morning America on Jan. 1, 2008 and a national media campaign as spokesperson for SinuCleanse, the innovative Neti Pot nasal washing system that provides relief to those suffering from sinus problems. The campaign features a TV clip with Bogguss singing her own composition 'One Clear Moment' from the Sweet Danger CD, and singing the praises of the benefits she's received from SinuCleanse. The commercial is set to air beginning March 31 in 18 major markets, and will introduce her music to an audience that might never otherwise have heard it.

Fearless in making her music, fearless in marketing her music-Suzy Bogguss is successfully navigating the waters of the digital music age. The doors that continue to open for her are testament to her boundless energy, unflappable spirit and wildly creative nature. It's proof that great music and great musicians are as vital as ever, no matter how they get their music to their audience.