Martina McBride Partners With Crest Nature's Expressions to Benefit Boys & Girls Clubs of America

CINCINNATI, OH. (Top40 Charts/ Procter & Gamble) - This summer, country music superstar Martina McBride will use her new song "How I Feel" to bring smiles to the faces of thousands of deserving children as she partners with Crest Nature's Expressions. Her song will be heard during television advertisements and will be a part of in-store displays. Beginning June 25, 2007, consumers can download Martina's new song when they enter a Crest Nature's Expressions UPC code on Crest.com, and Crest will make a donation for each download (for a total donation of up to $25,000) to the Crest Smile Shoppes at the Boys & Girls Clubs of America.

"I chose the song 'How I Feel' for my partnership with Crest Nature's Expressions because it's all about the little things that make me smile and being able to share those special moments in life with a healthy and happy family," said McBride.

"Crest is thrilled to partner with Martina McBride to celebrate the launch of Nature's Expressions and help bring smiles to children in need this summer," said Diane Dietz, General Manager - Procter & Gamble North America Oral Care. "Martina has always enjoyed her natural surroundings and integrating these fresh tones, making her a perfect partner for this campaign. Plus, she is the mother of three so she truly understands how important it is for children to maintain healthy smiles."

To download McBride's free, exclusive single, "How I Feel" from her hit new album Waking Up Laughing, consumers must log onto https://www.Crest.com and enter a Crest Nature's Expressions product UPC code.